Carrefour Hypermarket Guidelines

EVENTS

TYPES OF IN-STORE EVENTS: • Store openings • Store tours with speeches

• Sponsorship events • Cross promotions

RIBBON CUTTING: For store openings, in the event the program includes a ribbon cutting ceremony please consider below: • There should be a pair of large novelty golden scissors presented on top of a blue coloured cushion placed on a silver tray • There should be a host/hostess, or someone dedicated to hand over the tray with the scissors to the ribbon cutter and to receive the scissors when the cutting is done • The preferred ribbon colour is blue and stretched across the dedicated area, held up by posts. Ribbon colour can be changed in case of certain themes (eg. Green ribbon for sustainability events) CAKE CUTTING: If the event includes cake cutting, the Carrefour logo should only be printed on the cake and never handwritten. Please use the primary Carrefour logo for this purpose. FOOD: When selecting the food and beverages to be served at the event, always keep the cultural needs and general palette preferences of your guests in mind. • For pass arounds, make sure to have one type of food on one tray. Do not mix food on the same tray • It's preferred to provide a vegetarian option on your menu • Sample your selected menu at least a week prior to the event • Freshly squeezed juices, sparkling water and sodas are all acceptable as soft drink options • Use Carrefour private label products when there’s an opportunity to do so • Never, under any circumstances, serve pork and alcohol or any of its derivatives in the food

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Carrefour Hypermarket Guidelines

Version 14

April 2022