Carrefour Hypermarket Guidelines

CMYK 100 52 0 0

CMYK 79 0 6 5

CMYK 100 52 0 0

EVENTS PRESS BACKDROP STRAIGHT CORPORATE AND CARREFOUR

Logo Side Paint RAL: 6018 PMC: 376 C

MT 660

CMYK 50 0 100 0

CMYK 50 0 100 0

BRAND SEQUENCE

Step and repeat walls are an important branding element that can showcase our brands. They can be also used as a backdrop for photo opportunities and interviews. Please consider the following points when producing a step and repeat wall.

CENTRE

200 mm

330 mm

240 mm

• Height must be a minimum of 2.4m.

• The step and repeat wall should be a standalone structure and not a simple sticker on the wall. This gives it depth

• It is preferred to place the step and repeat wall after the registration counter and to have dedicated photographer(s) to capture the moments.

• If the location of the step and repeat wall is

have adequate front lighting. The lights should

Carrefour brand only

and repeat wall. Use wireless lighting if

CENTRE

160 mm

wires are well hidden and concealed.

330 mm

•

240 mm

680 mm

680 mm

in front of it.

With partner brand (City Centre brand used as a reference)

38

Carrefour Hypermarket Guidelines

Version 14

April 2022